SEO has become a popular topic among marketing pros. This article has the tips and tricks you need to get it into action for your site. Little do most know that SEO is the best, and sometimes easiest way to get your visitor count up.
To help you to rank highly on search engines you’ll need to take advantage of the meta tags for “Title”, “Description”, and “Keywords”. The larger the variety in your meta-tags the more likely it is that your website will be ranked high in a given search. For example, if your website is about shot glasses, put “shot glasses” in your metatag but also include “shot glases” and “shotglasses”.
Make sure that your header tags are efficient. If you want to make the sizes smaller, use CSS to make them shorter. The major search engines use the headers for ranking websites. The most important aspects of your page, like the service or product you are offering, should be flagged with either H1 and/or H2 tags.
It’s important to make your domain name memorable and relevant. Names like this make searches for your content easier. They create brand recognition which, by itself, can generate profits.
Add a site map to boost traffic to your website. This way all the pages on your site will be linked together. An easy to use site will get more traffic.
Site maps are perfect for facilitating page indexing by search engines. A site map, or nav bar, will allow visitors to navigate easily to any page on your site, from anywhere on your site. Even for a small site, putting up a site map will greatly boost your search engine rankings and make your site easier to navigate.
As you can see, the best way to gain site visitors is by using strategic SEO techniques. Whether you have an old or new site, you can see the benefits from using proper SEO. The information presented above should prove invaluable as you start your marketing journey.